5 Travel Content Creators Worth Following

- Life’s a beach and then you die

With the world seemingly on fire (metaphorically and physically) at the moment, I’m more than a bit guilty of doom-scrolling on my phone for a bit of light escapism that doesn’t involve me thinking about the downfall of humanity. 

With the endless sea of content out there, it can be hard to grab anyone's attention for longer than seven seconds – but it’s still possible to find travel content creators doing something different than regurgitating a feedback loop of viral Instagram cafes. The echo chamber of eight-pound ceremonial-grade matcha lattes can be deafening at times but if you look hard enough, authenticity (whatever that means these days) is still alive and well in the travel niche.

So if you want to pretend you’re somewhere else, here’s our list of travel content creators worth following that we recommend you subscribe to immediately – if you aren’t already. 

Mark Wiens

Stats: 11 million +  subscribers on YouTube 

Niche: Food tours and travel 

Mark Wiens is a god-tier travel content creator – he started his YouTube channel way back in 2009 and has over 1400 videos that span the globe. He’s been everywhere and eaten everything so when Mark recommends a place, you know it’s worth detouring to. I’ve eaten at probably 15 restaurants or stalls that Mark has featured on his channel and every single one has been sensational. 

In Singapore, there’s one hawker that has a picture of Mark’s face pinned up on the wall because he’d eaten there. This is the extent of his fame in the travel and food community, I’m not saying he has the same level of notoriety as Bourdain – but if Mark gives you the seal of approval then expect your sales to go through the roof. 

Some of my favourite Mark Wiens playlists are his village food series where he goes to local villages and learns about the food of local families and communities. Another great series is his street food tours where he checks out some of the best street food stalls in a city over the course of a day, often eating for 10 or 12 hours – I don’t know how he does it without getting heartburn.

Emily Lush 

Stats: 14K on Instagram, 9.2K on Facebook and owner of blog Wander-Lush 

Niche: Expert on Georgia, Caucasus and Balkans travel

Every time Emily Lush posts something I stop what I’m doing so I can properly focus on it. Her careful and thoughtful views on travel, especially her love for Georgia are evident through the photos she takes and her detailed blog posts.

Originally a journalist from Australia, she now lives in Kutaisi full time and she often gives her followers unique insight into some of rural Georgia’s history and traditions. 

On her website, she states that she’s been striving to ‘make Wander-lush the most comprehensive and reliable resource for travel in Georgia’ and with over 250 travel guides I think she’s done just that. 

When we visited Georgia back in 2023, her blog was one of the main sources of inspiration we used to plan our trip. And she was even kind enough to recommend a great guide for Tsukalbo when we emailed her asking for advice. 

Last year she was also published in National Geographic detailing the best wineries and restaurants in Georgia – if you don’t know anything about Georgian wine (it’s the best in the world) I recommend checking it out.

Jonesw0rld 

Stats: 10,000+ on Instagram

Niche: Long travel challenge without flying 

If you enjoy chaotic vlogs that feel like you’re watching someone’s drunken Snapchat story, this is the account for you. Jonesw0rld is currently travelling from the UK to Australia without flying and is self-proclaimed to be ‘not that good at editing’ videos. 

What he lacks in editing, he makes up for in humour and showing an honest account of his travels – this includes his love for roaming around abandoned buildings and how many pints he’s drunk. At the time of writing this article, it’s 632. There’s also been a recent scandal because he realised he needed a visa for China that had to be processed in the UK. This is the kind of unpolished, disorganised content I live for.

My prediction is that Jonesw0rld will be a viral travel content creator by the end of the year, but at the moment I’m enjoying feeling smug that I discovered him (along with the other 10,000) before everyone else. 

Omar Nok

Stats: 742K on Instagram, 13.9K on Youtube, 288.9K on TikTok

Niche: Backpacked Egypt to Japan without flying 

In 2024, Omar Nok travelled 46,796 km without taking a single flight from Egypt to Japan. He left his finance job in Germany, documented his journey and shared it on his socials where it quickly gained a following for his focus on the kindness and people he met along the way. 

Omar has a passion for slow travel and seeing places that aren’t typically on the tourist track, he says “I don’t want to skip anything. I want to see the world, will all it has to offer”.

Even though he’s completed his challenge, I’d recommend you binge-watch his entire series on your chosen social platform. There’s also rumours of a new challenge starting April 2025 which I’m very much looking forward to watching, whatever it is. 

WhereintheworldisElshu 

Stats: 215K on Instagram

Niche: Traveling the world solo on a budget 

WhereintheworldisElshu is an unapologetic traveller who rejects the idea women should be settling down in their late twenties/early thirties and having babies. This also makes me feel a lot more secure in my own life choices, so thanks Elshu.

She’s an advocate for ‘diversity in the outdoors’ and started sharing her journey after realising there was a lack of black content creators in the budget-friendly travel niche. 

Elshu documents the good and bad from her experience travelling and often shares in-depth information about how much her stays, transport and food cost. It’s helpful for those who want to see a more realistic version of budget travel and a breakdown of how much you can save or spend per day. 

5 Travel Content Creators Worth Following: The Roundup 

These are the 5 content creators worth following in my humble opinion, but I’m sure there’s plenty more out there if you’re willing to put in the scrolling time. But let’s not dwell on our screentime hours, despite my phone reminding me every week that I should go outside more and touch grass.  

With most people having access to editing software and a decent camera in their phone, content has never been prolific but it doesn’t necessarily mean it’s worth watching. 

This is another one of the blogs in Crash Rhino’s series of ‘Blogs You Might Actually Read’. These words are free but we also write words that help pay our bills and keep the lights on. 

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